NASHVILLE, Tenn. (June 29, 2023) – Universal Music Group Nashville names Charlene Bryant as its Senior Vice President, Business Development & Strategy. With a wealth of experience and track record of success spanning across Country, Hip-Hop and Christian music, Bryant brings business acumen, results-oriented strategies, and value for authentic industry relationships.
“Charlene has spent her career in artist development and learning to merge cultures of Christian, R&B, Hip-Hop and Country music,” says UMG Nashville Chair & CEO Cindy Mabe. “She’s had success at major labels and independents, as well as success as an entrepreneur. As Universal Nashville is investing deeper to expand our growth in partnering in innovation with entrepreneurs, the independent label sector as well as our sister labels, Charlene is the perfect person to help merge those worlds and cultures to help build the next era of Universal Music Group Nashville. I could not be more excited to have Charlene Bryant help build our vision.”
A Canton, Ohio native and Belmont graduate, Bryant joins UMG Nashville after 5 years at the helm of artist management company, Riveter Management, which she founded in 2018. She was named one of Billboard’s Hip-Hop and R&B Power Players in 2020 and 2021, and was part of CMT and mtheory’s inaugural Equal Access Development Program. Acknowledging her leadership in the community, Nashville Business Journal recognized her with the Women in Music City Award in 2018 and 2019.
Bryant’s educational background and tenure at some of the most prominent record labels have honed her understanding of both the artists’ needs and the industry’s ever-changing and fast-paced landscape, set to help further UMG Nashville’s commitment to growth and expansion, while developing and supporting its roster of world-class artists.
UMG Nashville consists of Capitol Records Nashville, EMI Records Nashville, MCA Nashville, and Mercury Nashville. Reading like a “who’s who” of Music Row, the combined rosters include Alan Jackson, Anne Wilson, Billy Currington, Boy Named Banjo, Brad Paisley, Brothers Osborne, Carrie Underwood, Catie Offerman, Caylee Hammack, CB30, Chris Stapleton, Dalton Dover, Darius Rucker, Dierks Bentley, Eric Church, George Strait, Hootie & The Blowfish, Jon Langston, Jon Pardi, Jordan Davis, Josh Ross, Josh Turner, Kacey Musgraves, Kassi Ashton, Keith Urban, Kip Moore, Kylie Morgan, Little Big Town, Luke Bryan, Luke Grimes, Maddie & Tae, Mickey Guyton, Parker McCollum, Priscilla Block, Reba McEntire, Sam Hunt, Sam Williams, The War And Treaty, Travis Denning, Tyler Hubbard, and Vince Gill. For additional information, visit www.umgnashville.com.